Summative Assessment: Strategic Management Case Analysis

Review “Part 6 Strategic-Management Case Analysis” on pp. 350–357 of Strategic Management. This section of the text outlines the steps to prepare and present a business case analysis.



Select 1 of the case studies from the featured organizations in “Part 6 Strategic-Management Case Analysis” beginning on p. 359. You will also refer to this organization in the summative assessments for Weeks 6 and 8. If you would like to select an organization outside of the textbook, please consult with your faculty member for prior approval.



Acceptable organizational case studies include but are not limited to:

Airbnb, Inc.
Chipotle Mexican Grill, Inc.
Cinemark Holdings, Inc.
Cracker Barrel Old Country Store, Inc.
First Solar, Inc.
Meta Platforms, Inc.
Tesla, Inc.
Uber Technologies, Inc.
Wynn Resorts, Limited


Review Section 5.2 “Type of Strategies” on pp. 135–136 of Strategic Management.



Familiarize yourself with Table 5-3 “Alternative Strategies Defined and Recent Examples Given.”



Select 3 strategies that you would implement to increase the revenue of your selected organization and help them to expand and excel in global markets.



Write a 1,050- to 1,400-word evaluation of the selected strategies and justification of the approach and expected results. Include the following in your evaluation:

Describe each of the 3 strategies you selected.
Explain why you selected these strategies to increase revenue and expansion in the global market.
Justify the use of each strategy in terms of expected results.


Cite any scholarly sources used to support your evaluation.